Damon Dash Debuts Range Rover with Diamonds

Tiret, the over-the-top luxury diamond watch firm cofounded by Damon Dash and Daniel Lazar hasn’t compromised on its aesthetic due to the rough economy. So much so that the firm continues to push the limits on just how far it can go. At Baselworld, the watch trade fair that’s taking place this week in Switzerland, the brand debuted its first car.

Marek Djordjevic, the designer of Rolls-Royce’s Phantom and Drophead models, has created a Range Rover coupe under LSE Design in the U.K. The modification of the five-door sport utility vehicle starts at approximately $279,000 and climbs to $716,000, depending on different options such as a diamond-encrusted dial set on the dashboard and a panoramic roof, and armoring.
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Damon Dash broke and in debt?

Damon Dash the former co-founder of Rocafella Records and Recawear is reportedly broke. Reports say his $7.3 million condos and cars were seized by Eastern Savings Bank after failing to pay $78,504.

Dash also owes the government money. He owes $2.1 million to the NY State Department of Taxation and Finance.

“The fall has been a dizzying one for Dash, who has gone from owning Keds, a vodka company and 1,300 pairs of shoes to dodging bills and accusing a former accountant of ripping him off for millions of dollars,” according to the New York Daily News.

3 Years ago Dash sold Rocawear to Jay-Z for $20 million and once told a New York magazine that he had his own butler, and bragged that he was worth “about $50 million.”